Webinar on using Google Analytics increase website conversation will held by conversation university.
Google Analytics is a great web analytics service for website visitors, but many people only use basic functions. This short best practices webinar, covers in just 30 minutes what you need to know about Conversion Funnels. We’ll look at why they’re useful, how to interpret the data, what to do to increase your conversion rate, and how to extend these concepts with SeeWhy to follow up on website abandoners.
Website abandonment is a persistent problem affecting all websites. Between 35% and 70% of onsite conversion processes are abandoned, causing a loss of revenue and targets to be missed. Small changes to your conversion rate can have a big impact on your sales, so a little effort here brings big rewards.
Webinar Time & Date -
Tuesday June 30th 2009 at 1pm EDT | 10am PST | 6pm GMT | 7pm CET.
What you will learn
• What Google Analytics conversion funnels tell you and what they don’t!
• How to use the data to improve your conversion rate
• How and when to follow up on abandoners
• The results you can expect from following up, and it’s impact on your conversion rate
• How to track the effectiveness of your remarketing campaigns in Google Analytics
• Best practices – how to ensure that customers will love your remarketing
Expert Speakers
Charles Nicholls, founder of SeeWhy, is one of the industry’s thought leaders in Customer Insight. Charles has guided customer strategy for leading ecommerce, banking and financial services companies in the US and Europe.
You can Register here for Using Google Analytics increase website conversion.
