Google Analytics reintroduced Site – Overlay feature with some additional functionality by renaming it In-Page Analytics. In-Page Analytics facilitates you to visualize your data of website pages, how users interact with WebPages.
Where can you see the In-Page Analytics Report?
You can view In Page Analytics Report in Content Section from your Google Analytics Account.
Which kind of Insights you’ll get from In-Page Analytics?
- Is my page layout optimal for what I want users to accomplish on the page?
- Are my users seeing the content I want them to see?
- Are my users finding what they’re looking for on the page?
- Are my calls to action motivating or visible enough?
- Which links are users clicking?
Inpage Analytics Report
In Addition, You can get powerful actionable insights like from previous sources & outbound sources, from where visitor came & where visitor went. You can also apply filter & Advance Segmentation to this report. you can see it in below image.
{ 4 comments… read them below or add one }
Wow, what great improvements. These new features are really well thought out and very usable! The in-page analysis is one of the features GA lacked that I’ve thought it should add.
This is very good way to analyze your site. I use it frequently and it works!
Good to see the improvements!
Its one of the good metrics to review our sites